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• The observation

Martine Aubry. "France is suffering from a triple deficit," the public finances, employment, and competitiveness, it says in the Journal du Dimanche (JDD). Two thirds of the deficits are due to the policies of Nicolas Sarkozy, she said, based on a report of the Court of Auditors.

Ségolène Royal. "It's not just a financial crisis but a crisis of civilization," suggests the president of the Poitou-Charentes in an interview with Le Parisien-Aujourd'hui en France. She said "the level of life and employment" are threatened.

• Debt

Aubry. You should immediately "remove 10 billion euros of tax loopholes" as mayor of Lille. It promises to allocate 50% of the financial benefit generated by this measure and the resumption of growth to reduce deficits, echoing a measure explicitly listed in the program of the PS.It is opposed by contrast to the golden rule, namely fixed in the Constitution the principle of balance of public finances.

Royal. "I move that the expenses are secured by new savings." It accuses Nicolas Sarkozy had "doubled the deficit" in part because of "tax breaks to large fortunes".

• Taxes

Aubry. "To boost growth, [should] drop to 20% corporate tax (IS) that reinvest" and penalize those who prefer dividends by increasing the SI to 40%.

Royal. She wants the Estates General on the reform of tax and tax. Then "a referendum to stabilize the rules for five years fast cash online." It also intends to "fight against injustice and tax fraud."

• Employment

Aubry. The candidate wants to eliminate tax benefits related to overtime "that block the hiring."She wants to allocate 50% of future budgetary scope to "investment for the future", that is to say much to use.

Royal. It does not mention once the words "employment" and "unemployment" in the interview to Paris to denounce the current situation. Without advancing a proposal on the subject.

• Finance

Aubry. "It is time to take up the policies on finance," she proclaims. She wants to create an independent rating agency and a financial transaction tax of 0.05% in Europe. What to report 200 billion euros a year, she said.

Royal. It offers "the entry of the state capital of banks that are helped," and wants "to prohibit speculation in government debt." It ensures that in countries where the banking system is controlled by the state, "growth is the appointment."

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In recent weeks, a new generation of vending machines first appeared in Paris. Located near the Parc des Buttes-Chaumont, the machine offers, 24 and 24 hours seven days a week, fresh bread, sold a euro baguette. One hundred and twenty rods craft, pre-cooked for ten minutes, are placed for maximum seventy-two hours in the refrigerated dispenser. The end of the cooking is done at the pace of demand for ten more minutes. They can then be kept for more than five hours, to ensure consumers of warm bread.

The origin of this world first, as original as vending machines swimwear and sunglasses located at the entrance to the pools, is Jean-Louis Hecht.The baker was able to marry fifties vending, mainly industrial and bakery.

"Small steps slowly"

It all began in 2001 when the contractor completed the first prototype of its distributor, together with a technical school in Moselle. He suggested "small steps small steps" toward a machine patented by the company and assembly of industrial equipment Mecondielle Portuguese. The investment is huge for this baker without the cost of the assembly, the machine comes already at 30,000 euros. Then you would need two hundred and fifty hours of assembly.

The machine, the first of which is in commercial service since January in Moselle, in the other bakery owned by Jean-Louis Hecht, naturally allows to inflate sales, thanks to its opening hours."It is also a strong vehicle for promoting that is not gray at the bakery, says Jean-Louis Hecht. On the contrary, this innovation is a service that complements the baker's trade but do not replace. "

He said it will become indispensable in France and abroad, because of the quality of the product offered and the economic viability extraordinary profits are 30% higher than the store, according to the contractor.

A solution for villages without trade

In Paris, the distributor already sells 80 sticks a day, and Jean-Louis Hecht look forward to go further. The entrepreneur wants to "make the most of" his idea and does not sell his patent. He thinks big and would like to extend it by buying several bakeries and industrial equipment, backed by the facade.

The baker has other ambitions for his vending machine.A consulting firm located in Portugal working on a version independent of any trade, which would be installed in remote locations such as villages, tourist resorts or passage.

With the unmistakable design of his machine, Jean-Louis Hecht even considering creating a string, which spread in the desert regions of all trade, to allow each person to have its traditional fresh baguette every day. He finally claims that his invention has international potential, in Europe or the United States, where consumers are fond of "French baguette."

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All weekend, they multiplied the meetings and news: the political leaders of industrialized countries have mobilized to show that they had taken stock of efforts to engage to address concerns about the state of their finances. This will reassure the markets, worried after the announcement Friday after the close of a deterioration in the rating of the sovereign debt of the United States by Standard & Poor's, but also disturbed by the difficulties faced by countries in the region euro to implement the solutions to the crisis in Greece. With always in sight the risk of contagion of debt to other countries.

In the wake of the Asian stock markets, down sharply this morning, the benchmark index in Paris has started his week on a further decline, however, moderate (-0.74%) before recovering quickly in green.Half an hour after opening, the CAC 40 rose 0.58% to 3297.71 points. Sign that the markets have understood, at least in part, statements of intent to both sides of the Atlantic, the austerity measures aimed at fiscal consolidation in industrial countries.

Yesterday, Angela Merkel and Nicolas Sarkozy reiterated their determination to ensure that the bailout of Greece on 21 July be adopted before the end of September. They also praised the efforts of Spain and especially those of Italy, two weak links in the euro area at present. Indeed, Rome has advanced by one year (from 2014 to 2013) the goal of return to balance its accounts. In addition, the European Central Bank (ECB) said it would implement "active" its buyback program obligations.This measure, taken and announced last week by Jean-Claude Trichet, president of the institution, had absolutely convinced investors. On the contrary …

Relaxation rates in Spain and Italy

This does not seem to be the case this morning. The ECB did not specify to which countries would focus the bond buyback program, but rates in ten years Spanish and Italian relaxed strongly on Monday in the bond market, passing under 6%. Relaxation is expected to continue, while the French Minister of Economy and Finance has confirmed Baroin on Europe 1 that the ECB was ready to buy the Spanish and European debt, if investors withdrew.

Elsewhere in Europe, the trend is much better than the stock market crash feared by investors. In Frankfurt, the DAX opened down 1% to 6170.69 points.A little more for London, the FTSE 100 opened down 1.15%, before recovering slightly (-0.77%) to 6204.12 points. In Madrid, the Ibex 35 index wins more than 2.6% to 9.30 at 8843 points. Finally, Milan sign the best growth (+3%) to 16,500 points.

Next on the list?

However, uncertainty should remain in force on the European markets at the beginning of the week. The decision of Standard & Poor's in the United States continues to claim haunt the minds of the markets, despite a weekend to "digest" the news.Now that the world's largest economy, long considered one of the most reliable borrowers, is not as well marked, which could consider itself safe from degradation? In France, this concern should be limited, however, the chief economist for Europe, Standard & Poor's Jean-Michel Six, who said Saturday that the agency maintained the "AAA" of France, in a stable outlook no fax pay day loan.

Before testing the first effects on the markets of this political mobilization, the announcement of the ECB on repurchase of bonds has already led to support the euro against the dollar. At 7 o'clock this morning, the euro was worth 1.4321 dollars, against 1.4281 dollars on Friday night, after the dollar rose to 1.4370 on Sunday night.But above all concerns macroeconomic benefit to gold, which recorded a new record Monday on the market in Hong Kong, dying for the first time the maximum 1700 dollars an ounce, and benefiting fully from his safe haven status.

The sharp drop in oil

Instead, the side of the oil, oil prices continued to tumble on Monday. Result of numerous concerns about a possible global recession, prices show a sharp decline. In morning trading in Asia, a barrel of "light sweet crude" lost 2.59 dollars to 84.29 dollars, while that of Brent North Sea crude for September delivery fell by 2.48 dollars to 106.89 dollars.

Finally, the political mobilization should remain in force throughout the day, and guide the trend in European markets as U.S.. For the side of the macroeconomic data, the news will remain low in the first day of the week.Unlike last week, no statistics across the Atlantic will not give further details Monday about the health of the U.S. economy or the risk of a possible recession in the country. In France alone were expected business surveys of the Banque de France, unveiled on Monday its growth forecast for the third quarter. For the period, the institution expects an increase of 0.2% of French GDP, the same pace as in the previous quarter.

As for values ​​to follow, business publications are scarce this week.

Battered last week after interim results affected by exposure in Greece, banking stocks offered a nice rally this morning and take the lead increases the Cac 40.BNP Paribas (5.47% to 42.83 euros), followed closely by Credit Agricole (+ 5.01% to 7.51 euros) and Societe Generale (4.83% to 28.76 euros). For its part, Axa wins 3.81%, to 11.99 euros. The entire financial sector benefits from the relief this morning, the insurer CNP Assurances taking his side 3.91%, to 12.37 euros. Outside the CAC 40, ahead of Dexia 5.26% to 1.7 euro.

The manufacturer Archos tablet that will detail its annual accounts after market, has already won 4.77% to 8.35 euros.

Carmat (12.80% to 105.47 euros). The total artificial heart specialist said on Sunday evening the success of its capital increase launched from July 13 to 29. The former subsidiary of EADS has raised 29.3 million euros, which will fund the first clinical trials on humans.

GDF Suez (2.74% to 20.97 euros).The group of energy and services has sealed, according to Les Echos, a strategic Partenaris with the Chinese sovereign wealth fund CIC, which would lead to an acquisition of a 30% interest in the exploration and production arm of French.

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After Bouygues Telecom and SFR, it is the turn of France Telecom to engage in the battle of the low-cost mobile phone with a new brand, Sosh. The announcement, made in conjunction with the presentation of interim results of the group, aims to address "the intensity of competition" and prepare "the arrival of the mobile Free," according to the admission of the CEO France Telecom, Stéphane Richard.

Sosh will mark "all digital", only sold on the Internet. If have to wait until September for details and more particularly the rates, Stéphane Richard said it would be a "soft offer, without commitment," which will decline "two kinds of attractive packages in price ", available with and without mobile terminal.Sosh, whose name is "a nod to the term" social network ", wants to build on social networks and user communities, said Stéphane Richard. It offers a low-cost but not low value. "

With this brand, France Telecom follows the lead of its competitors. SFR was the first to lead the way in June 2010 with its "economic advantage". The operator proposed a package on average 10 to 20% cheaper if the customer subscribing or purchasing retaining also his mobile. A year later, at the launch packages "Square", SFR explained that 15% of subscriptions were dry, that is to say without a telephone.

In early July, Bouygues Telecom has taken a step forward in the world of low-cost brand by launching the first low cost of a large operator.The two packages of "B & You" (our editions of July 5) are attractive, for example, 24.9 euros per month for calls, SMS, MMS and unlimited Wi-Fi 24/24, but that a terminal it is associated.

Reduce subsidies

The recent popularity of telecommunications operators for low-cost offers several origins and first of all the expected arrival of Free, renowned for its ability to break the established codes. Whereas in 2012, its competitors are afraid to see him land in October 2011, with rates very low, just like what he has done over the Internet, with the first offers to 29.99 euros. There is also growing competition from virtual operators (MVNO).Finally, the increase in the price of the terminals has also forced the operators to review their business model.

Until now, to lure new customers or retain old, operators put forward the phones heavily subsidized. But the development of smartphones has changed the situation, with the arrival on the market for phones with more than 600 euros 149 euros … sold by subscription.

If operators and manufacturers refuse to disclose the sale price of "professional" and therefore the exact amount of the grant, it is the secret that the cost of acquiring new customers is a clear tendency to increase.The development offers low-cost in telephony, which are essentially free subscription offers mobile, could however not be sufficient to reverse the trend.

Consumers, especially the French are, by the admission of Stéphane Richard, very attached to offers of renewal.

The U.S. Federal Trade Commission is preparing to open an antitrust investigation of Google, said the Wall Street Journal last night. According to the daily U.S. economy, sending requests for information would be imminent. A committee of five people in the U.S. federal agency seeks to determine whether Google has abused its dominant position in the Web, particularly in the context of its advertising activities. They represent 97% of its turnover.

So far, the U.S. competition had not addressed the situation as Google through various acquisitions, such as the acquisition of DoubleClick Internet governance, governance AdMob mobile or, recently, the specialist ITA Tourism Online. The investigation by the FTC in addition to the one that opened in November the European Commission.Google is particularly suspected of promoting its own services in search results.

Overtax businesses too generous with their leaders. The idea was launched by Prime Minister Francois Fillon in an interview published Saturday in Nice Matin: "With the government, I think about a device that is to overtax the companies issuing exorbitant fees."

The head of government is responding to the proposal of Xavier Bertrand, Minister of Labour and Employment, to "tax" or "frame" the "extravagant salaries." It lampooned in an interview published Thursday by Les Echos code of conduct drawn up on the subject of big salaries. "Write a code of conduct is good. The enforcement is better, "he said. Considering that some large companies did not comply with these principles, the Minister has threatened to legislate on the issue.

Shocked by some earnings

In Nice Matin, François Fillon rejects such an approach in trying to punish companies through a tax rather than the bosses through a ceiling unsurpassable. If it says "shocked" by some remuneration of senior executives, the Prime Minister "not [believe] not the regulation of wages for some totally disconnected from economic reality of the business and wage negotiations." However, he called the companies to regulate themselves. If they do not, the government will make decisions, he added.

The salaries of officers of the CAC 40 rose 19% in 2010 compared to 2011 according to a study of the expansion. Their average salary was 4.2 million.And increases do not always correspond to performance industrial markets.

No revaluation of the minimum wage

François Fillon said in the same interview in Nice morning that there would be no boost given to the minimum wage at its next revaluation. "Today, it would be an economic mistake. This will overwrite the hierarchy of wages and would drive up labor costs and thus unemployment, "he justified.

François Fillon has argued that "before 2000, the labor cost of products manufactured in France was on average 15% cheaper than in Germany."However, "since the 35 hours, this advantage was lost in some sectors such as agriculture and services, we are overtaking Germany," he said.

According to the Ministry of Labour and Employment, the next automatic adjustment of minimum wage-price inflation when the achieved 2% since the previous revaluation, "could take place" in August.

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The Portuguese prime minister resigned, the socialist Jose Socrates, was not reappointed after the parliamentary elections held Sunday. The President of the Social Democratic Party, Pedro Passos Coelho is now leading the country, winning 105 seats of the 230 elected members of Parliament against a backdrop of record abstention to 41.2%. Shortly after the results, the chairman of the Social Democratic Party, Pedro Passos Coelho wanted to reassure its creditors. He said Sunday night that his country would not be "a burden" for them, promising to "do everything" to "honor the commitments" of the Portuguese State. "We will do our best to honor the agreement between the Portuguese State, the European Union (EU) and the International Monetary Fund (IMF), to regain market confidence," he added.And to avoid political instability, the leader said he would form "as soon as possible" a "majority government headed by the DSP (…) with the CDS-PP, the minority party the right.

Analysts estimate that the net result of the election will be welcomed by investors, who had deserted the Portuguese debt market in recent months. In addition, the government will now hands free to discuss with the EU and the IMF to implement the bailout of 78 billion negotiated by the government resigned in exchange for a program of fiscal discipline and reforms economic over three years.The future government, which could become operational in late June or early July, will help reduce the government deficit of 9.1% of GDP last year to 5.9% this year and drop to 3% by 2013 .

The election comes as Greece, she received a new support plan in exchange for increased rigor in Athens. This second program of aid could exceed 100 billion euros are to believe the German newspaper Der Spiegel on Monday, and would aim to keep the country who still could not borrow in the medium and long term contracts, on a drip until 'in 2014.

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The state wants to step into the breach created by the false espionage Renault. Governments that hold nearly 15% stake in the carmaker, would like to take advantage of the replacement of number two Patrick Pelata to overhaul the state headquarters of Renault, says Les Echos.

For several weeks, the CEO, Carlos Ghosn has promoted Carlos Tavares, current head of Nissan's operations in the Americas, to replace Patrick Pelata. However, beyond the choice of a particular person, the debate among officers, directors and major shareholders of Renault is on the group's organization and its relations with the state, according to business daily. The Elysee Palace would have more influence on the choice of industrial builder and limit the power of Carlos Ghosn in particular through the recruitment of new blood in the group.

Several tracks

Reform could take several paths.The functions currently occupied by Patrick Pelata could be divided into several posts. Another track, the future heir of Carlos Ghosn could sit on the board and receive a title of CEO. That title would have the double advantage of providing greater autonomy to the number two group in relation to number one, Carlos Ghosn, and also make a successor designated by Carlos Ghosn. But Carlos Ghosn would not consider replacing it before 2014. The question of bringing the future number two immediately to the board of directors does not seem to have the endorsement of the CEO.

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For several months, the G20 and the IMF, but also Europe, Brazil, China, and rating agencies are urging the U.S. to clean up their deficit and debt dementia. Today, the U.S. federal government has the knife to her throat on Monday, the U.S. debt ceiling should touch her – already noted in January – set at 14.294 billion dollars, from which the U.S. can not borrow more.

In other words, the United States are on the verge of bankruptcy. Given the urgency of the situation, the Treasury Secretary Tim Geithner gave a stay of 30 days to allow Congress to reach agreement with the White House. They have until August 2nd to negotiate a compromise, Republicans in Congress will not agree to vote on raising the debt ceiling until the government has not implemented an austerity budget.The United States shackle in effect three years of deficit exceeding 10% and no concrete and credible program of spending cuts are envisaged. Olivier Blanchard, chief economist of the IMF, the savings plan of 39 billion delivered on April 8 is "insufficient".

Barack Obama has set a goal of reducing the U.S. budget deficit of 4000 billion dollars over the next twelve years. It sets the fiscal deficit to 2.5% of GDP in 2015, and wants it to be achieved by three-quarters of declines in spending.Objectives, but no clear way to reach them: during a visit to Facebook, the president spoke reform fiscalité.Sans give too many details, he has to attack the tax breaks for the wealthiest Americans, plans to limit military spending and aid to agriculture, and cutting in the health program, yet very popular Medicare.

"The financial equivalent of a nuclear bomb"

What would happen if the U.S. could no longer meet their debt, as was the case for Greece, Ireland, or Portugal? It would be "the financial equivalent of a nuclear bomb ', warns Aaron Kohli, a specialist in Treasury bills at Nomura Securities. The global cataclysm is such that people do not."They must find a solution, they can not leave the financial world explode," he reassured one analyst, who notes that the financial markets show no signs of concern about the ability of U.S. authorities to agree.

David Wyss, chief economist at ratings agency Standard and Poor's, which recently threatened the U.S. triple-A, not only the Treasury "may continue to operate until August (through accounting manipulations, Ed), leaving the time in Congress to agree, but again, in case of emergency, the government "will pass the debt service as a priority."

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Business leaders may have breathed a sigh of relief last night when he saw the plunge of the main raw materials. In recent months, they look indeed with concern the soaring price of those commodities. Their concern was evidenced in the accounts of the first quarter of the year or in the speeches of leaders.

All sectors are however not affected in the same proportions, even if they are likely to be.

Transportation is often the former. Lufthansa has reported such an increase in its fuel bill by almost 30% over the first three months of the year. This charge amounts to 1.4 billion euros over the period, when its billings reach 6.4 billion. The airline spends "overload" fuel to its customers, insufficient to offset any upward.The aim of companies is obviously to cushion the effect of "raw materials" through price increases. Michelin is well to advertise on some of its tires, the costs are related to rubber. The equipment itself as able to compensate 80% of the additional cost of $ 1.8 billion over the year.

This ability to change its prices based on costs, however, can erode. For steel, the latest report of the consultant CRU reported a slowdown in inflation and even lower in some countries in Europe. Gold, iron ore and coal continue to appreciate. The margins of steel producers could therefore suffer the end of the year payday loans.

Plastics hit hard

Lowest in the industrial cycle, the automotive supplier Valeo has recently detailed the structure of its cost "feedstock."The steel is 35%, followed by plastics (23%), copper (20%), aluminum (19%) and zinc (3%) … all the upside in recent months. Schneider Electric, for his part highlighted the increase of 40% of the money since the beginning of the year to explain an overload of 100 million euros in its accounts.

Chemical groups are now able to pass these increases on to their customers, as witnessed this week the excellent results reported by Rhodia and Arkema, manifestly optimistic about the future. Their customers converters are much less … They find that prices of certain plastics (polypropylene, polyethylene, PET) have almost doubled in two years!

Again, the phenomenon has an impact downstream. The plastic is a constituent of many products. In industry but also in FMCG.The U.S. Procter & Gamble has estimated at about $ 280 million this additional cost in its quarterly accounts.

If the decline recorded yesterday is good news, its magnitude can be a concern. Volatility, that is to say, large variations in a short time, represents an additional risk for companies, including strategies to provide raw materials for the long term or to hedge against inflation, they can be taken cons-foot.